The Charleston Revenue Playbook

FREE LUNCH & LEARN · WEDNESDAY, OCTOBER 14 · 1:00 PM EASTERN

How To Earn More Next Season Without Lowering Your Rates

Pricing, positioning and performance for Charleston-area vacation rentals. Thirty minutes, live and free.

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Two owners on the same street, one much better year

The difference is the pricing calendar behind the house.

Two identical houses on the same street. One keeps a rate set once and its revenue drifts down. The other moves its rate through the season and its revenue climbs. Rate set once,then left alone revenue drifts Rate movedthrough the season revenue climbs
Only one of them moved the rate.

Drop the nightly rate every time a gap appears and it works, once. But the number you discounted to last August is the number guests search for next August.

A nightly rate is discounted once to fill a gap last August. That discounted level then becomes a ceiling the following August, holding the new season's opening rate down. Your rate one gap, one discount next year’s ceiling LAST AUGUST NEXT AUGUST
The discount doesn’t end in August. It sets the ceiling you open with.

On the menu, in 30 minutes

  • What the market data is telling us

    A current read on Charleston-area occupancy, nightly rates, and where revenue is shifting.

  • Earn more without simply lowering rates

    How top-performing rentals use pricing, booking windows and seasonality to win.

  • The pricing mistakes that cost owners

    The most common revenue leaks we see, and how to plug them fast.

  • Real Lowcountry results

    Case studies showing what has driven meaningful year-over-year growth.

  • $10M+ Revenue generated year to date for our clients
  • 23% Average year-over-year revenue growth
  • Local Charleston, Berkeley and Dorchester expertise

Who’s presenting

  • Dan Rivers

    Dan Rivers

    SynergyStays

  • Justin Rogowski

    Justin Rogowski

    SynergyStays

Wednesday, October 14 · 1:00 PM Eastern · 30 minutes

You’ll leave knowing what next season should open at.

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